Discussion over French Brands after the Return of Two Zodiac Heads

| May 10th, 2013

The following is a guest post by Philip via MarketingToChina.com, edited by Key

 

Last week, François-Henri Pinault, the head of the French luxury group Kering, returned two Zodiac sculptures of animal heads toward the Chinese people as a gift. In fact, Pinault, as well as the head of the French businessmen delegation and French President François Hollande who came to China during the same time.

And the return of the Zodiac heads seems to arouse Chinese people’s sensitive patriotic nerve and thus […]Read more…