Top 7 Chinese Social Celebrities (KOL)

| May 7th, 2016
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Those celebrities get their success in China, and are strategic for Brands to target communities.

The most famous online Chinese celebrities

China has one of the most connected countries in the world with about ten times more Internet users than French population.

The concept of being an online celebrity and earning huge amount of revenue through Internet is widely known in western countries. For example, if we take YouTube there are self-made millionaires such as Michelle Phan, discovery of artists (Justin Bieber) or […]Read more…

China’s Guinness world record complex

| September 13th, 2014
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As if having the world’s biggest population is not good enough, China continues with the obsession of producing “miracles” and applying for Guinness World Records. Until 2011, China has already held 454 Guinness world records, which made it the 7th most Guinness record holding country in the world. While there are some truly amazing records in the book, many others are simply vain attempts for attention. Still it is entertaining to know that somewhere sometime there are a certain group […]Read more…

Absurd racism claim and attacks on Chinese culture

| February 21st, 2013
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This year’s Sports Illustrated swimsuit was photographed internationally in eight locals and included local flavor of each local. As such, it has been accused of racism by some notable bloggers, and the story has spread into mainstream media outlets.

The claims of racism go to such absurd lengths as to actually denigrate minority culture in China. Jessica Gomes was photographed standing with some members of a minority ethnic group in Guilin wearing traditional attire. Anne V was photographed on a raft […]Read more…